Marketing New Product

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A former Boca Raton, Fla., man won a $15-million (U.S.) verdict Wednesday from a jury that found hardware giant Home Depot HD-N willfully stole his invention for a saw guard that keeps employees’ hands safe.
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For a long time I have been coaching inventors to go slow on filing for a Patent. The attached article is one of the best I have seen on why that is important. To learn more, click here.

Just picked this up. Not sure this is the best color or shape, but check it out for yourself here.

Bicycles have always fascinated me. Maybe because the Wright Brothers were bicycle folks before they got into airplanes. For as long as I can remember, people have been tinkering with bicycles. The Copenhagen Wheel combines technology and bicycles in a unique way. Check out these two videos. First is the behind the scenes preparation for [...]

What great luck! I spent the first 10 years of my working life with Talon Zippers. It was an incredible learning experience. It has also had a tremendous affect on my approach to marketing new product. Now UPS has included the history of Talon Zippers in this great two minute lesson. Click here for the [...]

My friend Mark Schneider has started a blog focused on Adhesive and Sealants Technology. If you work in this area you might want to check it out here.

Anything having to do with increasing energy is bound to be a hit in today’s economy. Check this out by clicking here.

Last night I spoke to the Youngstown - Warren Inventors Association. John Bigowsky invited me to present my program on Marketing New Product.
Most inventors are so excited about their product that they don’t know what they don’t know. Since I have invented products like my patented zipper system for sleeping bags, my pvc trike and [...]